Ascot
Ascot is one of Britain's most prestigious and iconic racecourses. The creative challenge across this work was to produce assets that felt premium and connected to the heritage of the venue, while remaining commercially sharp and effective across sponsorship, event and digital formats.
Sponsorship & Event Branding
Challenge
Ascot needed creative that could work across the breadth of their sponsorship and event calendar — from race-day branding through to digital and print campaign assets that reflected the prestige of the venue.
Approach
Caroline worked across sponsorship branding, event identity and digital creative, developing assets that sat within the Ascot brand while giving each campaign moment its own distinct visual energy.
Outcome
The work delivered a cohesive visual presence across key touchpoints, supporting Ascot's brand in both premium editorial contexts and high-traffic digital environments.
